Ohio Cannabis Marketing Agency
Driving Distinction In Dispensary Marketing — Rooted In Results.
Differentiating Dispensary Marketing
We’ve assembled proven growth marketers who see the bigger picture in cannabis advertising. Our expertise is rooted in countless repetitions. We're not here to ride the wave but to help create it.
Our success stems from a concentrated blend of practices, concise communication requirements, and thoughtful applications of technology to help each dispensary improve how they allocate their time and resources.
Dispensary Advertising
How can you differentiate your advertising to stand out in a saturated market?
Make a Sound Investment
Differentiating in a commoditized market requires thoughtful budget allocation. The focus should be on where to invest rather than the amount.
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Dispensary Email Marketing
How can you segment your email list to provide personalized content without overwhelming customers?
Hit Send With Confidence
Building your most valuable asset and driving more value from existing customers happens through thoughtful personalization and behavioral-based segmentation.
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Dispensary SEO
How can you improve your dispensary's online visibility in a crowded local market?
Stand Out On The Map
Dominating your local market requires a four-pronged approach: engaging content, solid technical SEO implementation, relevant on-page SEO, and a robust backlink profile.
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Rooted in Results
Explore our track record of success with market frontrunners.
Ohio’s Dispensary Marketing Blueprint
Crafting a continuum of Process, Plan, and People creates the opportunity to transform client desires into predictable, quantifiable results.
Successful dispensaries can identify, define, and execute across these three key pillars.
Understanding which channels and marketing activities you should prioritize begins with planning.
Create a plan, develop expectations, and reconcile results relative to expectations.
Maximizing loyalty revenue without sacrificing margins starts with understanding customer purchase behavior.
Build segments based on how recently they last purchased, how frequently they typically buy, and how much they spend when transacting to tailor offers and specials that are more relevant to each group.
Understanding what marketing inputs are responsible for driving vital financial outcomes is the foundation of any strategic plan.
We aggregate disparate data sources to build models that help us look at a confluence of metrics that move directionally rather than focusing on a single metric outcome.
Top Ohio Dispensaries
Ohio boasts several premier recreational dispensaries worth visiting. Here’s a curated list of highly recommended ones, including those we’d love to partner with.
Ohio Cannabis Company
Piqua, OH
The Ohio Cannabis Company (OCC) dispensary, fully owned and operated in Ohio. They have established a robust presence with three dispensaries across the state, adhering to a patient-centered approach. Since launching in March 2019, OCC has been at the forefront as one of Ohio's inaugural dispensaries. Their dedication to patient care is evident, consistently earning accolades for their exceptional service. OCC's expertise in cannabis, coupled with their informed and amiable team, ensures a superior medical marijuana experience, focusing on the individual needs of each patient.
Pure Ohio Wellness
Dayton, OH
Pure Ohio Wellness, an Ohio-based entity, comprises a Level 1 cultivation site, two dispensaries, and a processing unit. This organization is a collective of enthusiastic individuals united by the shared aim of cultivating, manufacturing, and distributing top-tier products at reasonable prices. They hold in high regard the patients they serve, the environmental impact of their operations, and the communities within which they function.
The Botanist
Cleveland, OH
The Botanist emerged from the aspiration to cater to individuals in pursuit of possible relief and equilibrium. They take pride in providing an array of products and services derived from medical cannabis, exclusively for their Medical Card Holders. The Botanist is committed to assisting guests on their journey with medical cannabis, offering guidance and education on the potential benefits of herbal wellness.
Marketing Your Ohio Dispensary
Ohio has established comprehensive regulations governing the advertisement and operation of medical marijuana dispensaries. As the legal landscape evolves, Ohio ensures a well-regulated medical marijuana market, emphasizing safety and compliance.
The Ohio State Board of Pharmacy enforces strict marketing, advertising, and operational guidelines for dispensaries, focusing on three primary areas:
- Targeting an appropriate audience
- Delivering clear warnings about medical marijuana
- Regulating the presentation and manner of advertising
For more information and detailed regulations, Ohio dispensaries are advised to refer to Chapter 3796:6 of the Ohio Revised Code and related administrative rules governing medical marijuana operations and advertising..
Age Restriction Guidelines:
Advertisements must not target or appeal to children. All marketing efforts should be directed towards an audience legally allowed to use medical marijuana, ensuring no elements could entice those under the age of 18.
Dispensaries must verify the age of visitors to their websites or digital platforms, confirming they are at least 18 years old.
Packaging and promotional materials should avoid designs that might attract minors, such as cartoon characters, pop culture icons, or vibrant colors.