Cannabis leaves silhouette overlaying a crowd of people, symbolizing community engagement in event marketing.Cannabis leaves silhouette overlaying a crowd of people, symbolizing community engagement in event marketing.

Illinois Cannabis Advertising Agency

Driving Distinction In Dispensary Marketing — Rooted In Results.

Differentiating Dispensary Marketing

We’ve assembled proven growth marketers who see the bigger picture in cannabis advertising. Our expertise is rooted in countless repetitions. We're not here to ride the wave but to help create it.

Our success stems from a concentrated blend of practices, concise communication requirements, and thoughtful applications of technology to help each dispensary improve how they allocate their time and resources.

Dispensary Advertising

How can you differentiate your advertising to stand out in a saturated market?

Make a Sound Investment

Differentiating in a commoditized market requires thoughtful budget allocation. The focus should be on where to invest rather than the amount.

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Logos of various advertising platforms such as Beeswax, Leafly, LinkedIn Ads, used for dispensary marketing.Logos of various advertising platforms such as Beeswax, Leafly, LinkedIn Ads, used for dispensary marketing.

Dispensary Email Marketing

How can you segment your email list to provide personalized content without overwhelming customers?

Hit Send With Confidence

Building your most valuable asset and driving more value from existing customers happens through thoughtful personalization and behavioral-based segmentation.

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Sample email marketing campaigns with themed content for dispensary promotions and events.

Dispensary SEO

How can you improve your dispensary's online visibility in a crowded local market?

Stand Out On The Map

Dominating your local market requires a four-pronged approach: engaging content, solid technical SEO implementation, relevant on-page SEO, and a robust backlink profile.

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Mobile screenshots showcasing dispensary profiles on social platforms emphasizing SEO practices.

Rooted in Results

Explore our track record of success with market frontrunners.

Interior of EMBR Cannabis Reserve with product displays.EMBR LogoExterior view of Fyre Ants Cannabis with its distinctive logo.Fyre Ants Logo
Inside Greenwolf dispensary showcasing organized shelves with various cannabis products.Fyre Ants Logo

Illinois's Dispensary Marketing Blueprint

Crafting a continuum of Process, Plan, and People creates the opportunity to transform client desires into predictable,  quantifiable results.

Successful dispensaries can identify, define, and execute across these three key pillars.

Our Approach

Understanding which channels and marketing activities you should prioritize begins with planning.

Create a plan, develop expectations, and reconcile results relative to expectations.

Maximizing loyalty revenue without sacrificing margins starts with understanding customer purchase behavior.

Build segments based on how recently they last purchased, how frequently they typically buy, and how much they spend when transacting to tailor offers and specials that are more relevant to each group.

Understanding what marketing inputs are responsible for driving vital financial outcomes is the foundation of any strategic plan.

We aggregate disparate data sources to build models that help us look at a confluence of metrics that move directionally rather than focusing on a single metric outcome.

Top Illinois Dispensaries

Illinois is home to many top-tier recreational dispensaries. Below is a short list of ones we recommend visiting and a few we currently work with.

Interior of Thrive


Metropolis, IL

Thrive is dedicated to offering customers safe, affordable access to high-quality cannabis within a welcoming environment, placing their focus squarely on the well-being and satisfaction of their clientele.

Exterior of Verilife


Romeoville, IL

Whether one is in search of relief or relaxation, focus or fun, Verilife Romeoville provides a clear path to safe and informed cannabis use. They offer warm, welcoming, and supportive guidance, enabling individuals to confidently select cannabis products that align with their lifestyle.

Exterior of Maribis


Springfield, IL

At Maribis, enhancing and nurturing quality of life stands at the core of their mission. They champion an integrative healthcare approach, dedicated to assisting and educating the patient community. Maribis provides a focused spectrum of cannabis therapy options, guiding patients towards the preferred method of medication delivery. This is achieved through safe and adequate means, tailored to meet the unique needs of each individual patient.

Marketing Your Illinois Dispensary

In Illinois, the advertising landscape for cannabis business establishments is governed by robust regulations designed to ensure ethical marketing practices. Section 410 ILCS 705/55-20 outlines a clear framework aimed at protecting consumers, particularly minors, from misleading or inappropriate cannabis-related advertising. The state's commitment to upholding public health and safety is evident through these stringent rules.

Prohibited Content:

Illinois strictly prohibits any form of advertising by cannabis establishments that could mislead consumers or appeal to those under the age of 21.

Ads must not contain any false or deceptive content.

There should be no promotion of excessive use of cannabis products.

Advertisements must not show individuals consuming cannabis.

No ad may depict or seem to include underage individuals.

Cannabis ads should not make health or therapeutic assertions.

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Markets We Serve

Markets We Serve